Content Strategist

Overview

Due to growth in our fundraising client base, we have an exciting opportunity for a new Content Strategist to join our team and support our account teams as they partner with clients to achieve their fundraising goals.

The successful candidate will be able to draft engaging marketing and fundraising content across appeal solicitations, stewardship communications and event invitations across print (direct mail), email, social and website channels — including on our proprietary systems. You’ll be part of a small, but growing team that is nimble, collaborative and inventive, producing content strategies that address the challenges of audience engagement in healthcare philanthropy.

About you

You have:

• 3–5 years of relevant experience writing marketing or fundraising copy at a similar agency (preferred) or, in-house
• A portfolio of your best work demonstrating copy that you have written (from scratch) with associated results/impact, preferably in more than one channel
• Demonstrable understanding of marketing and fundraising principles (e.g. segmentation, versioning, impact statements, CTAs, etc.) as they related to direct response copywriting techniques
• Excellent verbal communication skills, a collaborative personality, and excellent attention to detail (copy editing and proofreading experience a must)
• Experience working cross-functionally with Account or client-facing and project management teams and other delivery team members
• Experience of print-production processes preferred
• Experience working with Microsoft Office Suite, project management tools like Asana, Monday, Wrike, Trello, Workfront, etc. and common messenger apps like Slack, Google Chat, MS Teams, required
• A desire to find better, more efficient ways of doing things
• An interest in the healthcare marketing and fundraising sector

You are:

• A born storyteller and great communicator. You can synthesize concepts and information, and extract the most compelling parts to produce succinct and compelling copy in a range of media formats
• Proactive, self-directed, motivated and able to work independently
• Calm, confident and able to take direction from peers as well as supervisors, and able to operate with a sense of urgency
• Self-aware, professional, collaborative and cooperative
• Curious — always looking for an opportunity to grow, learn and make an impact

What you’ll be doing

You’ll be the driving force between every key project and deliverable DHS delivers for your assigned clients.

Fundraising strategy (20%)

• Supporting the development of our annual fundraising communications, including brainstorming and developing themes, key messages, and influencing timing and cadence across channels 

Fundraising communications copywriting (80%)

• Writing clear, effort-free copy for direct mail, email, social, and website that meet campaign objectives
• Versioning, editing and proofreading your own work and that of fellow content strategists as part of the production process 
• Describing and in some cases defending your messaging decisions, referencing best practice and supporting data points
• Interpreting creative direction and technical information and turning them into persuasive fundraising copy
• Collaborating with account and delivery teams to optimize QA processes to ensure delivery of error-free copy deliverables

About DHS

Digital Health Strategies (DHS) is a digital-first data and technology-enabled fundraising and marketing agency raising vital revenue for some of the largest and most respected health systems in the country.

Headquartered in Washington, DC., we develop programs across the continuum of care that help patients find the right care at the right time, keep health plan members healthy, enable physicians to work more efficiently and cultivate donors to raise funds that support clinical excellence and access to care. We’re a leading firm in the expanding $200 billion digital health market.

To apply

Please submit a resume and cover letter.

By clicking “Apply Now” on this page, your device’s default email tool should open, allowing you to send your resume directly to us. If the “Apply Now” button does not trigger your operating system’s email application, please manually email your resume to contact@digitalhealthstrategies.com for review.