Director of Content Marketing
Wendy has a deep understanding of the complex forces that influence the costs, care and outcomes of healthcare delivery. Her extensive journalism background includes a decade writing for some of the most respected B2B publishers in the healthcare industry, where she wrote news, analysis and plain-English breakdowns of healthcare policy for high-level audiences of healthcare executives. Her healthcare reporting won several awards from the Specialized Information Publishers Association, including in the categories of Best Investigative Reporting and Best Instructional Reporting.
While serving as publisher at FierceMarkets, Wendy led the sales and editorial growth of the company’s new healthcare news division, growing it into a nationally recognized brand with $5 million in revenue, primarily by developing high-quality editorial content and designing impactful content and digital marketing campaigns.
Wendy graduated cum laude from the University of Massachusetts, Amherst, with a bachelor’s degree in English literature and resides in Silver Spring, Maryland.